Your Strategic Partners in Growth
We’re Green Moon — a strategic marketing and consulting agency built to help ambitious businesses grow with clarity, confidence, and measurable results.
Growing a business is hard work. But with the right partner, it doesn’t have to feel overwhelming or uncertain.
Big thinking, simplified
After decades in marketing, branding, and business development, founders Adam and Jordan Nicholson saw the same problem everywhere — too many businesses spinning in circles because of unclear strategies and disconnected execution.
So in 2018, they launched Green Moon with one mission: To bring big-agency clarity and capability to growing businesses.
Since then, the Green Moon team has helped startups, nonprofits, universities, and established brands define their direction, simplify decisions, and grow with purpose.
Why "Green Moon?"
We get asked this a lot…
Green
represents growth, prosperity, and renewal.
Moon
symbolizes clarity, exploration, and guidance.
Together, they reflect our mission: helping businesses grow sustainably and confidently under a clear, strategic light.
It’s also personal — “Green” and “Moon” are the middle names of our two boys. The name connects family, legacy, and a deep belief in building something meaningful.
What we stand for
Explore Our Services
Clarity above all else
No jargon. No confusion. Just strategies that make sense and work.
Collaboration over ego
We believe the best ideas come from working together, not working apart.
Measurable results
Every plan, every campaign, every deliverable has a purpose and a metric behind it.
Integrity & transparency
We believe honesty is good business. You’ll always know what we’re doing and why.
Adam Nicholson
Co-Founder & President
With more than two decades of experience in marketing and business growth, Adam brings sharp strategic insight to every project. He’s passionate about simplifying complex challenges and helping organizations make smarter, faster decisions.
Jordan Nicholson
Co-Founder & CEO
A creative strategist at heart, Jordan bridges vision and execution. Her expertise in branding, messaging, growth strategy, public relations, and digital marketing for Fortune 500 companies ensures every Green Moon project connects ideas to impact.
Rachel Roche
Lead Strategist & Project Manager
Rachel is the engine that turns vision into motion, converting big ideas into actionable, manageable plans. With a knack for structure and a calm, confident approach, she ensures every project moves smoothly — and every client feels supported.
Is Green Moon
the right partner for you?
Great work starts with mutual alignment. We don’t aim to serve everyone—we aim to serve leaders who are ready to move from effort to intention.
We are a match if:
You have real momentum: You’ve built something concrete and are now navigating the complexity of scaling or change.
You value strategic clarity: You believe that thoughtful diagnosis and focused decision-making are your greatest competitive advantages.
You want a guide, not a vendor: You are an engaged leader looking for a partner to challenge your thinking, not a service provider to blindly execute tasks.
We are likely not the best fit if:
You are looking to bypass strategy in favor of immediate, volume-based execution.
You want to fully outsource critical decision-making or are seeking "quick fix" shortcuts.
You measure success primarily by activity levels rather than strategic impact.
We work best with leaders who are ready to step out of the noise, define clear priorities, and make the deliberate decisions that drive durable growth.